Meadow Blog

How to Best Utilize Digital Billboards

How to Best Utilize Digital Billboards

Digital billboards are all about the flexibility to display multiple messages and efficiently share more or changing information! Meadow can help our clients leverage the scheduling technology of our digital screens to upload dynamic content and control when and which messages are displayed.

Meadow GM Wins OAAA Hall of Fame Award for 2023

Meadow GM Wins OAAA Hall of Fame Award for 2023

Chris was given the honor of being inducted into the OAAA Hall of Fame after being nominated by his younger brother, Mike Zukin, Meadow’s current CFO. This award came almost exactly 10 years after Chris and Mike’s late father and founder of the company, Joe Zukin, won the same award. Both Chris’ and Joe’s awards now sit side by side on a shelf in the company’s main conference room.

What is the difference between Reach vs. Frequency?

What is the difference between Reach vs. Frequency?

Like most industries, advertising has its own lingo that may need to be explained to appreciate and apply. Common advertising words for all advertising mediums are “reach” and “frequency”, but how are they measured and what is the difference between them?

4 Mistakes That Will Make Your Billboard Unreadable

4 Mistakes That Will Make Your Billboard Unreadable

Billboard designs are fundamentally different from any other type of advertising medium, they need to be clear, concise, and readable. Here is our list of 4 pitfalls to avoid!

How Meadow Outdoor Provides Outstanding Service

How Meadow Outdoor Provides Outstanding Service

In our quest to be the “best little billboard company in the world”,  Meadow Outdoor Advertising is committed to serving you and making sure all of our clients have an outstanding experience.

Meadow Awarded 3rd Best Place to Work in Oregon

Meadow Awarded 3rd Best Place to Work in Oregon

Meadow Outdoor Advertising is proud to announce that we have been awarded the 3rd best small business to work in Oregon by Oregon Business Magazine! This is the fourth year in a row that Meadow has ranked in the top 25 for best small businesses to work for in Oregon.

Creative Design

Creative Design

Meadow is committed to good billboard artwork. We provide full-service design to create or revise artwork with our clients. Billboard art is unique from a design perspective, and most people are unfamiliar with it. It can be helpful for clients to understand why we make the creative decisions that we do.

Giving Back

Giving Back

At Meadow Outdoor Advertising, we believe in being good neighbors and helping the community around us. Our corporate responsibility goes beyond providing exceptional local billboard advertising and digital billboard solutions. We understand the importance of giving back to the communities we serve and actively strive to make a positive impact. That's why we are excited to introduce the “Giving Back” category to our new blog. Through this platform, we aim to highlight some of our philanthropic projects and share inspiring stories of how outdoor advertising can be a force for good in the world. Let's create a brighter future, one billboard message at a time.