#F-047

Caldwell, ID

I-84 NL .3 Mi. W/O Franklin Rd. Exit 29

Status: Available

Strong right hand reader that displays to westbound motorists in Caldwell and commuting toward Ontario, OR or Eastern Oregon, within the Boise DMA.

Facing: East view opposite panel
Daily Impressions: 41,983 ^{Daily Impressions
Daily Impressions are the number of people 18+ yrs. old estimated to see the billboard. An “impression” is an advertising term that measures the number of times an ad is seen. DEC is based on traffic count at that location.}
Illuminated: Yes ^{Illuminated
Illuminated billboards are lit from dusk to midnight and monitored with Smartlink technology.}
Panel Size: 10x35