Auto, home, life, health – insurance coverage everybody needs.  Distinguish yourself from every other agent in your market with a personal introduction on a billboard. Making a visual connection with you and your product is invaluable when potential clients are looking for your services, and lets them know you are as durable as the billboard advertising and will be able to represent them for the long haul.  Insurance companies will often share the cost of outdoor advertising with an agent, so be sure to learn about your own marketing program.