Step 3: Rough Layout Attach copy elements in order of importance Begin a rough layout by listing the copy elements you have developed in order of importance. Use only the two or three most important elements. To ensure that those pieces get priority placement, make each element as large and visible as possible. Do not be afraid to eliminate extraneous elements. Proportion size of elements by importance Emphasize the most important elements of the message, such as the name of the business and the directional. Make them the largest. Choose colors Background and copy colors should contrast as much as possible to ensure that copy is legible even from a distance. Limit colors and clutter to simplify artwork. << Step 2: Develop Copy Step 4: Increase Impact >> Please, call toll-free, 800-221-4114, with any questions. meadow@meadowoutdoor.com sales@meadowoutdoor.com